Marketing
·
Vilnius, Riga
Senior Performance Marketing Manager (PPC)
Get ready to
- Develop and execute comprehensive performance marketing strategies across Meta (key focus area), Google Ads, Pinterest, and TikTok, with a focus on maximizing ROI and driving customer acquisition in the US market
- Collaborate with the Creative team to analyze the effectiveness of ad creatives and identify improvement points. Provide data-driven feedback to optimize creative assets, ensuring that they resonate with target audiences and enhance campaign performance
- Oversee the planning, execution, and optimization of all paid media campaigns across multiple channels, ensuring alignment with business objectives and overall marketing strategy
- Manage and optimize the performance marketing budget effectively, ensuring optimal spending across channels to achieve business objectives. Monitor and report on budget pacing and campaign performance regularly
- Identify and explore growth opportunities within existing and emerging platforms. Analyze market trends and consumer behavior to uncover potential areas for expansion and innovation in paid media efforts
- Stay abreast of industry trends, competitor activities, and emerging platforms. Apply market insights to inform campaign strategy and execution
We expect you to have
- Minimum of 3 years of experience in performance marketing, with at least 2 years focused on DTC e-commerce, preferably within the beauty/cosmetics industry. Prior experience managing a team is a plus
- In-depth knowledge and hands-on experience with key digital marketing platforms including Meta (Facebook, Instagram) and Google Ads
- Analytical Skills: ability to interpret complex data sets and translate insights into actionable strategies
- Deep understanding of the US digital marketing landscapes, consumer behaviour, and beauty market trends
- Strong interpersonal skills with the ability to collaborate effectively across departments
Salary
Gross salary range is 3000-5000 EUR/month.
Location
We have plenty of amazing workspaces you can choose from: our awesome headquarters in Vilnius, and super cool hubs in Kaunas, Klaipėda, and Riga!
For Vilnius: 4 days onsite, 1 flexible day remote. Meanwhile, in Kaunas: onsite, hybrid, or remote options are available depending on the role.
Speaking of perks:
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You will make a difference with your work, helping HealthTech products thrive, leading to over 6.5 million people living healthier lives, and unleashing your inner drive for innovation.
- As a startup accelerator, we have 30+ different brands and are continuously expanding, giving you the flexibility to shape your career as you see fit. Whether you want to learn new skills, take on leadership roles, or specialize in a specific area, the choice is yours. You can even explore launching your own startup. We thrive on highly driven people.
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Enjoy an additional 7 days to unwind: 5 days off whenever you choose, 1 day off during your birthday month, and an extra day off as a Christmas present.
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It's all about the people — we'll make sure to take care of you when you're sick, give you an extra 3 days off to prepare for your big wedding day, and other thoughtful gestures to ensure you feel appreciated.
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Our office life comes with perks like the usual ones — a stocked fridge, delicious hot lunches, and balanced breakfasts. But we also have an in-house movie theater, regular community events, a gym, fitness classes, social clubs, uniquely themed meeting rooms, and much more for you to explore.
- Prefer working remotely? Your call. Work 60 calendar days per year from anywhere.
- Be covered with our private health insurance after working with us for 3 months. Choose your plan and take extra care of your health and wellness needs.
- Get creative with your learning and development budget. Elevate your skills and professional background with coaching and private learning sessions, conferences, courses, events, or whatever sparks your interest.
- Be yourself, keep it casual, and get ready for a laid-back atmosphere with easy-going communication.
*additional conditions apply based on your residence location.
- Department
- Marketing
- Locations
- Vilnius, Riga
Vilnius
Dreaming big and acting fast
In 2013, we launched one product in a tiny office room with 7 people. Fast forward to today, we're a leading digital health and HealthTech company. Simply put, we’re ambitious and passionate futurists driven by unconventional ideas. Our goal is to fully revolutionize the healthcare industry. Are you in?
Marketing
·
Vilnius, Riga
Senior Performance Marketing Manager (PPC)
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